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Product Manager Private Label

Swift Staffing Group
Full-time
On-site
New York City, New York, United States
$115,000,125,000 - $115,000,125,000 USD yearly

The Private Label Product Manager will oversee the full lifecycle of multiple private label brands with end-to-end accountability for sales, margin, profitability, and category growth. This role requires a strategic, hands-on leader who can drive brand strategy, develop roadmaps, manage sourcing and manufacturing, and execute successful product launches while ensuring long-term brand success.

The ideal candidate is highly analytical, detail-oriented, and experienced in fast-paced environments, with the ability to collaborate across executive, operational, and commercial teams while managing complex projects and vendor relationships.


Core Responsibilities:

  • Own a portfolio of private-label brands with accountability for performance, profitability, and category penetration
  • Build and execute brand and product strategies to strengthen brand equity and long-term growth
  • Oversee the full product lifecycle from ideation and sourcing through launch, performance tracking, and end-of-life
  • Lead cross-functional collaboration with Executives, Marketing, Operations, Vendors, Category Managers, Inventory Planning, and Customer Service
  • Develop brand strategy, product roadmaps, multi-year plans, and financial projections
  • Conduct market, customer, and competitive research to guide product decisions and positioning
  • Guide New Product Planning (NPP) and manage New Product Introductions (NPI) from concept through launch
  • Define product and quality standards; manage overseas sourcing, manufacturing, QA/QC, and vendor relationships
  • Drive pricing models, margin analysis, competitive benchmarking, and customer-facing messaging
  • Support marketing, packaging, and promotional planning and ensure Customer Service readiness
  • Manage supply chain alignment, purchase order issues, delivery timelines, and vendor performance
  • Lead Quarterly Business Reviews (QBRs) and brand/roadmap reviews; identify risks and growth opportunities
  • Deliver annual bottom-up project budgets and financial planning
  • Mentor and develop Assistant Product Managers
  • Manage Amazon Seller Central including listings optimization, A+ content, and marketplace performance


Experience & Background:

  • Product management and product development experience in hard goods or consumer electronics
  • Understanding of international sourcing and manufacturing processes
  • Strong analytical, communication, and cross-functional leadership capabilities
  • Proven project-management skills with attention to detail and problem-solving ability
  • Experience in fast-paced, high-growth environments required
  • Proficiency in Microsoft Office; familiarity with ERP or database systems


Location: NYC (Hybrid)

Type: Full time

Salary: $115,000–$125,000/year + bonus


To apply, send your resume to [email protected] with the subject line:

β€œPrivate Label Product Manager – Job ID #”


To get the full list of current career opportunities, WhatsApp 732-800-7633


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