Freight forwarding is a $200B+ industry you might not know about, but itβs the backbone of the global economy, ensuring goods move seamlessly around the world. Freight forwardersβlike DHL, FedEx, and UPSβact as βtravel agentsβ for goods, managing the complex operations that keep supply chains running.
Surprisingly, this critical industry remains largely untouched by modern software, with many processes still managed manually or through outdated systems. The eco-system is so fragile that one missed email can disrupt an entire shipment, leading to delays, poor service, and financial losses.
At Raft, weβre building an AI platform to automate freight operations. From auditing invoices and preparing customs filings to syncing information across systems, we empower operators to work more efficiently and accurately. The impact? Faster service, fewer errors, and more time for businesses to focus on growth and customer service.
Weβre fortunate to have the support of top investors who are just as passionate as we do about transforming the industry, including Eight Roads (Alibaba, Spendesk, Toast), Bessemer Venture Partners (LinkedIn, Twilio, Shopify), Episode 1 (Zoopla, Betfair, Shazam), and Dynamo Ventures (Sennder, Stord, Gatik).Β
We're looking for a product marketer who is a great storyteller, can transform complex ideas into clear, compelling narratives, and understands how to translate value into a strategic positioning. This person will play a key role in packaging and launching the next-gen AI version of our product, ensuring it stands out as the category leader.
Role Overview:
As a Product Marketer, you will be responsible for defining and communicating the value of our products to the market. You will craft compelling narratives, develop go-to-market (GTM) strategies, and ensure that our messaging resonates with our target audience. Your role sits at the intersection of product, marketing, and salesβhelping drive adoption, differentiation, and category leadership.
Day to Day You Will:
We specifically want someone who has:
If what weβre looking for aligns with your passion and skills and makes you excited, weβd love to chat!