Product Manager - Sales

Primary Purpose

Serves as the internal marketing and commercialization lead for Mountaire’s Sales organization, owning product innovation, brand execution, and sales enablement. The role ensures alignment, speed, and consistency across Sales, Operations, Marketing, FSQA, and Corporate Communications, and bridges Sales strategy and execution to support growth in premium offerings and increasing stock keeping unit (SKU) complexity while enabling the Sales team to focus on revenue generation.

Major Duties & Responsibilities

1. Sales Enablement & Brand Execution - Leads execution of sales enablement and brand initiatives, managing internal marketing requests from intake through delivery in partnership with Corporate Communications and external consultants. Develops sales materials and training tools, ensures brand consistency, compliance, and data integrity across platforms, oversees asset management and audits, and translates customer and market feedback into actionable product, packaging, and messaging improvements.
2. Product Innovation & Commercialization - Leads sales-driven product innovation initiatives from intake through evaluation and decision, serving as the primary point of contact for opportunity assessment. Coordinates cross-functional evaluation with Operations, Procurement, and Accounting/Finance, establishes clear expectations and criteria for Go/No-Go decisions, and ensures transparent communication of outcomes to support disciplined innovation while maintaining responsiveness to customer needs.
3. Product Data & Specification Management - Owns coordination and governance of SKU creation, code management, and product specification alignment across Sales, Operations, FSQA, and Master Data. Ensures accuracy, consistency, and timely execution of changes to reduce errors, delays, and downstream operational impact.
4. Marketing Execution & Performance Insights - Supports execution of marketing initiatives, including trade shows, customer events, media placements, and Salesforce-driven engagement campaigns. Coordinates planning and logistics, ensures readiness of materials and branding, tracks campaign and event performance, and provides return on investment (ROI) insights to inform future investment and strategy.
5. Cross-Functional Coordination - Serves as the primary point of coordination between Sales and key support functions, including FSQA and Master Data. Facilitates alignment on product specifications, resolves recurring quality or data issues, and ensures effective communication across functions to support sales objectives.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
• 5+ years of experience in product management, product commercialization, marketing or sales enablement.
• Demonstrated ability to manage multiple cross-functional initiatives from concept through execution.
• Strong project management and organizational skills with a high level of accuracy and attention to detail.
• Proven ability to collaborate cross-functionally and influence decisions without direct authority.
• Experience working with product data, specifications, or SKU management processes preferred.
• Familiarity with marketing content development, campaign execution, or sales enablement tools preferred.
• Occasional travel is required for customer visits, trade shows, and internal meetings.
• Role may require interaction with production facilities and cross-functional teams in both office and plant environments.
• Requires the ability to manage competing priorities in a fast-paced, cross-functional environment.

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